Benefits Stemming from Space Exploration

Benefits Stemming from Space Exploration was released in September 2013 by the International Space Exploration Coordination Group. At its heart, this report explains that space exploration “will continue to be an essential driver for opening up new domains in science...

Book Review: Marketing the Moon – The Selling of the Apollo Lunar Program

Marketing the Moon – The Selling of the Apollo Lunar Program by David Meerman Scott & Richard Jurek; MIT Press, Cambridge, Mass.; $39.95 (hard cover); Feb. 2014. This is an absolutely marvelous and exceptional read! The authors, both marketing sages, have...

New Survey Poll Data: Funding the Final Frontier

An interesting poll was taken last year focusing on space and funding the final frontier. Done by the London-based YouGov, the fieldwork was done between Nov. 28 and Dec. 1st. YouGov is an international, full service online market research agency founded in the UK in...

Commercial Activity Fuels Growth in Global Space Economy

The global space economy is surging, and the commercial space sector deserves much of the credit, according to the Space Foundation, the Colorado Springs-based non profit, in its annual report on the sector for 2013. During 2012, the world’s space sector...

New Poll: Ending NASA Shuttle Program – Bad for the Country, Private Space Sector Supported

A new CNN/ORC International Poll has found that 50 percent of Americans say curtailing the NASA space shuttle program is bad for country. The findings from the new national survey were released shortly after the space agency’s last shuttle mission came to a wheel’s...